Marketing Careers in Kenya
One of our corporate clients based in Africa is seeking to fill the position of Marketing Manager
Responsibilities
- Responsible for developing the Company go to market strategy and integrated marketing plan for the Telecommunications sector.
- Must have an in-depth understanding of the telecommunications landscape in Tanzania, with prior experience marketing to this sector.
- Liaise with sales and business stakeholders to understand priority propositions, target accounts and revenue targets. Develop a comprehensive marketing plan to support Local lead generation and revenue targets.
- Works closely with the central marketing communications team to ensure the effective execution of campaigns, as well as accurate and consistent sector messaging.
- Identify and coordinate synergies across business unit activities, including joint campaigns, up sell and cross sell opportunities and areas of potential cost savings.
- Working with Sales, the market insights team and Subject Matter Experts (Solutions Marketing & Product Management) across the business develop a regional GTM strategy for the Telco sector and subsequent integrated marketing plan.
- Working with key stakeholders across the business, develop appropriate positioning and messaging for the Telco sector, aligning between offerings where appropriate.
- Working with the central marketing communications team, manage the effective delivery of the regional sector marketing plan on budget and on time.
- Assess ad hoc requests from the business for sales tools, collateral, event sponsorship, campaigns etc. Integrate activities into the regional plan if justified and push back where not.
Requirements
- Marketing within B2B environment
- Strong market awareness of the telecommunications sector
- Strategic planning
- Creation of deliverable regional marketing plans
- Account based marketing within B2B environment
- Key market awareness Telecommunications market
If you fit the above profile kindly send your Resume to Hrkenya@globalcareerscompany.net citing the Job title as the subject.
Only shortlisted Candidates will be contacted
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